Showing posts with label SNA. Show all posts
Showing posts with label SNA. Show all posts

Tuesday, October 11, 2011

Basic Social Network Analysis Criterion

Just finished two interesting papers which analyze social networks: Planetary-Scale Views on a Large
Instant-Messaging Network (Leskovec, Horvitz) and Statistical Analysis of Real Large-Scale Mobile Social Network (Zhengbin Dong, Guojie Song, KunqingXie, Ke Tang, JingyaoWang).

The former was an a an analysis of a month's worth of MSN Messenger traffic and network structure. The latter, an analysis of chinese phone log and corresponding network structure. 

Though the results were interesting (I won't share them here), I was actually looking for the criterion they analyzed: 
  • Degree: simply put, the number of connections a user (node) has. 
  • Shortest Path: the fewest number of users between two users. 
  • Diameter: the largest shortest path in a network. 
  • Clustering Coefficient: the ratio of actual connections a user has to potential connections. Measures  the transitivity of a network (ie the propensity for your friends to also be friends themselves).
  • Betweenness Centrality: the ratio of the count of shortest paths (between user A and user B) that pass through a user (user C) to all shortest paths (between user A and user B).
  • K-Core Distribution of Component Size: gives us an idea of how quickly the network shrinks as we move towards the core. Or, how large (number of users/ nodes) is the core component when a constraint of the minimum degree (k) is applied. (ie for a network where nodes have degree, k >20, how many total nodes in the component?)
Most of these characteristics are represented as a distribution (ie what is the degree distribution of all nodes in a network?) and tend to provide insight into the stability and density of a network. For example, a network with a higher-than-average skewed degree distribution (ie people have a lot of friends), will tend to be more stable (ie be more resilient to the k-core test), have shorter paths (on average) and therefore a smaller diameter, will be clustered more, and have higher betweenness centrality. 

This is really nerdy stuff...